Don’t believe anyone who says they are certain about tomorrow!

LeftField Commodity Research provides independent insight and analysis for Canadian grain, oilseed and special crop markets. We produce value for clients by drawing together information sources, revealing what is important and presenting solid market insight. Our core business is crop market analysis and economic research projects.

At LeftField, we understand the power of knowledge and data to provide answers or provoke discussion. We sift through Canadian and global data sources, reports and analysis to boil it down for clients and improve their decision-making. We don’t pretend to have all the answers, but we provide insight to help improve clients’ bottom lines. If we don’t accomplish that, we’re not doing our job.

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notes from LeftField

  • The More Things Change...
    It would be amusing if it wasn't so annoying (and predictable). It seems many economists and analysts have forgotten a key lesson from Economics 101 - markets are cyclical. They act surprised that grain and oilseed markets can actually slide to levels seen only a few years ago, and may actually have a little more to go yet. Same thing applies to crude oil markets. What did they think would happen when farmers responded to the high price environment and the weather mostly cooperated? Hmm. But now that prices have dropped, they only see disaster and can't imagine there's another side to the cycle. Low prices will discourage production, encourage consumption and markets will eventually work their way higher. Unless the weather gets ugly, consumption usually takes a while to chew through stockpiles but eventually, it happens. It always does. Yes, even crude oil prices and the Canadian dollar will work their way higher. And when they do, these same analysts will claim we're in a new price paradigm (yet again).
  • Truth in Advertising?
    I'm really tired of the A&W ads (among others) deceiving consumers and making conventional agriculture look like it's producing unhealthy food. And my kids are getting tired of my fruitless rants at the TV. In contrast, it was refreshing to see our local butcher shop handing out leaflets that show the miniscule estrogen content in beef compared to many other common foods. They're using honesty, a novel marketing tactic. But let's face it; they can't match the marketing budget of the major fast food chain that uses trickery (a more common marketing tactic) to manipulate consumers, and throws farmers under the bus. Maybe I should "inject" some honesty by dropping off some of those leaflets at my neighbourhood A&W. But that would mean stepping inside, something I've resolved never to do again.
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